EMILY DE LA CRUZ
OWNER/STYLIST @rootssaloncookevilleEmily graduated from The Aveda Institute of Orlando in 2007. After graduation, she spent 5 years working at an established salon in Florida. She had bigger dreams for her craft and chose to move to Atlanta, Georgia. While there, she worked at the leading Aveda salon in the nation, which pushed her to become a better stylist every day. She later went to NYC, where she styled for editorial photo shoots, film, and television. She returned to Atlanta and became a top stylist while working under the direction of Tim Timmons. She and her husband moved to Kentucky after the birth of their twin boys which eventually led her to Cookeville. She’s brought a world of knowledge and industry experience to this cozy, little town. Emily is known for her versatility in clients and loves knowing that her salon is a safe haven for anyone who walks through the doors.
SALON COORDINATOR + MUA @IRENERUBIOMAKEUP
With 7 years in the customer service industry, Irene can take care of everything from guiding you to the right stylist to ensuring your Roots experience is top notch. Irene is completely devoted to keeping Roots a fun and comfortable environment for every guest. Irene is also a MUA for the salon. Drawing inspiration from her Mexican roots, you will usually catch her in a bold red lip. She is passionate about helping others accentuate their own beauty, inside and out.
STYLIST/MUA @YOURCURLFRIENDSTEVIEStevie received her education at Mister Waynes Barber School, DevaCurl Academy, and Sugar Lash Pro Academy. She’s a DevaCurl Specialist, trained in Sugar Lash Lift and Tinting, and a professional makeup artist. Her favorite things to do are color services and DevaCuts. Stevie enjoys freelance digital design work and expressing herself through dance.
STYLIST @ROOTSSALON_JESSJess has 15 years of experience in the industry. She was a color educator for 5 years and is a certified extension specialist. Blondes, color corrections, and pastels are her specialties. She’s been married for 16 years and spends most of her time with her husband and 4 children racing between ballet, band, basketball, baseball and all things Disney.
STYLIST @ALIFSAYLORSAli Saylors is a forward thinking stylist who thrives on helping her guests feel confident and special. From progressive color applications to traditional cuts, Ali provides education and insight to her guests to ensure they can properly maintain and confidently recreate their style at home. She currently specializes in blondes and is certified in Brazilian Blowouts.
Brittany is a master barber who received her education from Mister Wayne’s here in Cookeville! Her favorite service is color, from all over naturals to eccentric brights. She enjoys spending time outdoors, but also loves girly stuff like shopping. Brittany invests her time outside of Roots in her family and friends.
SALON COORDINATORCatie graduated from Tennessee Tech with a degree in Exercise Science & Education and a minor in Psychology. She plans to continue her education by pursing a masters degree in Marine Biology. Catie is an asset to Roots Salon because of her eye for detail. She loves to be creative and think outside the box which pushes the rest of the staff to stay forward thinking. She loves spending time with her loved ones and her handicap Golden Doodle.
ROOTS SALON1227 N WASHINGTON AVE COOKEVILLE, TN 38501
TUESDAY – SATURDAY
9AM – 7PM